The providing of expert knowledge to a third party for a fee. Consulting is most often used when a company needs an outside, expert opinionregarding a business decision. For example, a company seeking to sell its products abroad may look for a consultant familiar with the business practices of the target country. The consultant will tell the company what best practices should be followed, what to expect from customers, and how to deal with foreign regulations.
A range of consulting services provided by Certified Public Accountants (CPA) and other financial advisors to businesses and high net worth individuals who require specialized advice on capital formation, cash flow and wealth management. Advisory clients pay fees based on services provided or as a percent of assets under management.
A type of non-profit business that employs people and earns income in order to help address perceived social or environmental issues. For example, a social enterprise might provide valuable services to a population in need, or they might perform volunteer or even paid consulting work on environmental cleanup projects.
A consulting company that acts as an outsourced export division for other firms, enabling these firms to take advantage of the consulting company’s specialized experience and knowledge in the field of exports. Export management consultants typically do not hold title to exported goods, making money instead from commissions paid on each export.
Job description… Marketing executives aim to maximize profits through developing sales strategies that match customer requirements and by promoting products, services or ideas.
What is marketing as a career?
Careers in marketing require knowledge of market research, consumer behavior, sales, visual arts & general marketing.
Experience as a sales rep or buyer or in advertising or public relations is a plus, but there are few employers who will hire people without degrees for most types of marketing jobs.